Our expert team are what makes Southernsbroadstock one of the most successful names in FF&E. A collection of like-minded individuals that share the same passion and drive to excel.

Executive Leadership

Ashley Hayward

Chief Executive Officer

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Ashley Hayward

Chief Executive Officer

Having spent over 25 years in London in the manufacturing sector, Ashley brings a wealth of experience to the table. During his tenure as MD at world-leading Swedish office furniture company, Kinnarps, Ashley was responsible for innovative refurbishments of several impressive buildings within the Corporate and Central Government sectors. As CEO of Southernsbroadstock he now leads a team of industry specialists with the aim of becoming the UK’s number one choice for workplace furniture solutions, as well as driving sustainable working practices. His key focus is to successfully grow the business across our four main sectors: Health, Government, Education and Corporate, whilst maintaining our entrepreneurial and customer focussed culture. Southernsbroadstock prides itself on its incisive thinking, end-to-end delivery and supplying the right furniture, fixtures and equipment to optimise space and enhance user experience.

Richard Smeaton

Chief Finance Officer

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Richard Smeaton

Chief Finance Officer

CFO Richard Smeaton joined Southernsbroadstock in April 2021 to help the business capitalise upon the significant opportunities available to it in its core and target sectors. His experience of dealing with a wide range of businesses and multiple stakeholders will be essential as the business enters its next exciting stage of growth.

David Rand

Chief Operations Officer

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David Rand

Chief Operations Officer

As Operation Director and proud grandfather to twins, David is looking forward to the next challenge: working with the board, management teams and employees to develop and introduce new and exciting products. David uses his in-depth knowledge to refine and develop our business processes, ensuring we deliver exceptional service levels to Southernsbroadstock’s customer base.

Sector Leads

Darren Kelly

Higher Education

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Darren Kelly

Higher Education

After working for Southernsbroadstock for several years, Darren has been appointed Sector Lead for Higher Education. Darren expressed his vision for the role by saying, “I’m looking forward to the evolution of the ‘office space’, and what future university campuses will look and feel like. The current climate has had a major fast-forward effect for all of us, and there are new and exciting ways of working ahead. I’m confident Southernsbroadstock will be at the forefront of this change. Watch this space!”

Carl Munsch

Corporate

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Carl Munsch

Corporate

A knowledgeable manager with over 30 years’ experience in the workplace environments market. Having started his career learning a variety of roles across the business the last 20 years have been concentrated on delivering world-class interiors for a variety of clients. Carl is a passionate leader, who is now supporting continuous improvement within both our Sales and Operational activities.

Robert Moore

Government

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Robert Moore

Government

Robert is looking forward to improving Southernsbroadstock’s standing in the Government Sector, via the CCS Framework. Although there are a lot of challenges ahead, Robert is looking forward to enhancing how we work with the introduction of hybrid working and inclusive design. Exciting times!

Mark Kilner

Healthcare

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Mark Kilner

Healthcare

Having worked in several senior commercial roles inside the NHS, Mark now leads the Healthcare division for Southernsbroadstock. As an Ultra Endurance Athlete, he can be often found in his spare time on a mountain range somewhere in Europe.

Kevin Galloway

School & Colleges

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Kevin Galloway

School & Colleges

Kevin has worked in the FF&E supply and fit sector for over 25 years, specifically in Education and Healthcare. Kevin believes there is an excellent opportunity for the business to grow and is excited to be involved in heading up the Schools and Colleges sector. He is also looking forward to working with the team to lead the way in ensuring continued success across all projects.

All Sectors

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Management Team

Ange Rothwell

Head of Logistics

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Ange Rothwell

Head of Logistics

With a wealth of experience in logistics, Ange is looking forward to continuing the improvement of our installation services and customer journey. She is currently looking to expand the logistics team and is excited about welcoming new members on board.

Ryan Comac

Head of Digital

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Ryan Comac

Head of Digital

Facilitating change and leveraging new digital solutions is Ryan’s speciality. As part of his drive for continual improvement, he is planning on bringing more business functions onto our new HubSpot CRM tool and implementing a new Quote Generator solution. Ryan is a Chartered Manager with a BSc Degree in Business Management and a MSc Degree in Innovation & IT Management.

Joe Thomas

Commercial Finance & Systems Manager

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Joe Thomas

Commercial Finance & Systems Manager

Joe’s role and responsibilities include developing and managing the business’ reporting and management information, as well as focusing on process and system improvements to help Southernsbroadstock run as smooth as possible. He is currently working towards completing the CIMA qualification to add to his already considerable skillset.

Adam Sumnall

Financial Controller

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Adam Sumnall

Financial Controller

Overseer of the day-to-day duties of the finance team, keeping a close eye on cash flow and financial planning. Adam is a keen runner, mountain biker and gardener in his spare time, so can usually be found outdoors or on the trails around north Leeds.

Tony Milnes

Strategy Project Director

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Tony Milnes

Strategy Project Director

Tony has been a much valued part of the Southernsbroadstock team for 24 years, beginning as an account manager and eventually progressing to Sales Director where he built up the Sales team for over 10 years. In his current role of Strategy Project Director, Tony heads up the bid team to work out the best possible strategies to secure success and has been instrumental in winning a number of high-profile framework tenders. After getting hooked on road cycling three years ago, Tony has entered a number of challenging events including a 95 mile and 8000 feet climbing event in the Peak District.

Dave Diskin

Production Manager

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Dave Diskin

Production Manager

Managing our three sites, Dave works tirelessly to promote positive change in the company, seeking out new ways of optimising and improving processes. A family man with 2 grown-up children, he is looking forward to the arrival of his first grandchild.

Are you passionate about furniture?

Join our team, we are always on the lookout for talent to join our teams in customer service, sales, design, manufacturing, and installation.
Contact our HR team on: info@southernsbroadstock.co.uk